Aoifae Fawn (they/them) is a Digital Marketer based in Southern Oregon. With over 10 years of agency, freelance, and in-house experience in brand development, copywriting and search engine optimization, Aoifae has developed a strong passion for storytelling and promoting equity and accessibility in art, marketing, and all things creative.
They offer a variety of services as a freelance marketing specialist and under the brands they own:
- Created custom high-resolution homepage video
- Developed low-fidelity wireframe with user-friendly layouts
- Updated evergreen pages with SEO content
- Condensed header menu and archived outdated / redundant pages
- Enhanced page copy with strong calls to action and high-quality keywords
- Customized corporate site pages for established real estate agent team
- Ensured accessibility standards for target audience of Older Adults, 55+.
- Designed landing page to generate and track traffic owned by real estate team
- Synced changes between landing page and KW.com subdomain
- Abided by all corporate brand guidelines
Search Engine Optimization (SEO)
Professional Google Certification in Digital Marketing & E-Commerce
Key Skills:
- Create & manage Google Ads and Business Profile
- Conduct technical audit and keyword research
- Update existing sites with SEO best practices
- Develop backlinks to increase site authority
- Create keyword-rich site and blog content
- Design or convert images to high-resolution .svg files where applicable
Copywriting
IAPWE Certified Blog Writer
Academic Citations for Meritorious Effort in Writing at Dartmouth College
Experience writing short- and long-form content for a wide variety of industries. Knowledge in SEO best practices, conducting keyword research, and relevant topic generation.
Writing Samples:
Media Design
Design Gallery:
Homepage video published on Equitable Giving Circle
Printed and promotional materials catered towards the real estate needs of Older Adults, 55+.